β
Would you rather charge your client $2,000 up front or get your client on a monthly subscription for $60 - $100?π§β
Great question and what Pelotonβs new CEO, Barry McCarthy, is trying to do to get the company back to profitability.
One of my favorite pricing experts Mark Stiving with Impact Pricing, broke this down for us here:
One of the huge advantages of subscription products is that your clients can engage with you inexpensively to see if your service/products work for them. Pelotonβs new pricing strategy does exactly this.
βGet more from Mark Stiving and the rest of his article here.
π Peloton Tests New Pricing Modelβ
β
Nothing but the best of the best for you!
To your success-
βPaul Kleinβ
Co-Founder, BizableTV
Small But Mighty!
Bigger, better, faster, more revenue, more employees, more marketing, go, go, go...This seems to be the prevalent theme for starting, running, and scaling your business.
But maybe we can be strategic about staying small to build our business around our lifestyle and not our life around our business.
Here are some points to consider for the satisfaction and success in your business:
π 5 Reasons It May Be the Right Decision to Keep Your Business Smallβ
A Badge of Honor or Distraction?
Being "busy" seems to be a badge of honor for entrepreneurs. The other day I caught myself telling someone this, as if I was proud to be "sooo busy"π€¦ββοΈ.
Busy for the sake of being busy +Distraction = Not Meeting our goals.
Here are 4 tips to help with this.
1. Establish your flywheel
2. Say βNoβ
3. Include empty spaces in your calendar
4. Say βYesβ to the right side projects
π 4 Ways to Stop Getting Distracted and Start Hitting Goalsβ
If Disney Can Eliminate Most Meetings, Maybe We Should Too!π§β
Staff and team meetings are a necessary evil when working with people, whether employees or a team with a common goal, but meetings can be a huge time waster. Here are six simple strategies to help you eliminate your meetings:
1. The 4-minute update (See Disneyβs Chairman of Parks, Josh DβAmaro)
2. The Thought-Starter
3. Keep it brief
4. Start with value
5. Make it visual
6. Donβt show and tell, show and ask
π This simple strategy may eliminate most, if not all, of your meetingsβ
Events for Entrepreneurs:
βIf I forgot any good ones, please email them to me at:paul@paulklein.netβ
New Episode 5 - Hope Theory 101:
With Digital Marketer Joseph Bojang
Join Digital Marketer Jospeh Bojang, where he shares his wisdom from the neighborhoods of "Black Wall Street" in Oklahoma to finding his north star on his journey to entrepreneurship.
Start Watching |
Coming Soon!
with Jonathan Stark
β
Book Recommendation of The Week
Tiny Business, Big Money: Strategies for Creating a High-Revenue Microbusiness By Elaine Pofeldt!π
β
Business Strategies For Creative Entrepreneurs delivered to your inbox each week. βTake it to the next level with The BizableTV Letter.
This week's episode is with Author & Marketing Educator Amy Porterfield. If you don't know Amy, I highly encourage you to watch her episodes, as she shares so much wisdom and is such a great storyteller. She shares some great stories and wisdom working for Tony Robbins. For those familiar with Amy, she shares new insights and stories you have yet to hear. Watch Now FREE MASTERCLASS TONIGHT Dont miss out on this opportunity! If you have a coaching business or are considering starting one,...
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